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Visual Communication

About the Department

Introduction

The department offers 3 year Undergraduate programme, B.Sc. Visual Communication affiliated to University of Madras, which is a much sought after course for those with a creative bent of mind. Art & Design is a major part of the syllabi. Still Photography and TV Production are also given due importance. The animation program comprises of 2D & 3D, using animation software like 3D Studio Max, Macromedia flash, etc. Film making is also an important program in the course. Students are trained to make short films, documentaries and advertisements.

Courses Offered

Objective

  • To impart the current media technologies, capabilities, limitations, and implications by multiple perspectives.
  • To generate a creative, innovative and socially responsible student community.
  • To bring about a revolution in the standards of the media industry by inculcating technical education keeping in mind the ethical values as well.

Scope of the Course

The students will come out with overall knowledge of software and creative skills on par with the media industry. They even have a good scope of setting up their own studios after having essential experience in the respective field.

The job opportunities available in the media industry are diverse and interesting as given below:

Character Artist / Art Director, Graphic Designer / Studio Artist / Story Board Artist / Visualizer / Layout Designer / Set Designer / Graphic Designer / 2D & 3D Animator / Modeler / Image Editor / Print Designer / Matte Paint Artist / Web Page Developer / Web Page Designer / Web Page Manager / Advertising Client Servicing/Copywriter / Photographer / News Photographer / Wildlife Photographer / Cine Photographer / Event Photographer / Product Photographer / Own Studio setup / Director / Cinematographer / Programme Executive / Film Editor / Production Manager / Script Writer / VFX creative director, etc.

Syllabus

B.Sc. Visual Communication

I Year II Year III Year
Semester - I Semester - III Semester - V
Language-I Language – III Media, Culture and Society
English –I English – III Television Production
Introduction to Visual Communication Printing & Publication Web Publishing - Practical
Drawing I- Practical Advertising Advertising Photography - Practical
Allied: Graphic Design I – Practical Computer Graphics - I Practical Project (Phase I)
Non Major Elective / Basic Tamil Environmental Studies Value Education
Essentials of Language and Communication – Level I Personality Enrichment
Semester - II Semester - IV Semester - VI
Language-II Language – IV Media Organization
English –II English – IV TV Production Practice -Practical
Drawing - II Elements of Film 3 D Animation -Practical
Communication Skills Basic Photography Project (Phase II)
Allied Graphic Design II Photography - Practical
Non Major Elective / Basic Tamil Environmental Studies Project (Phase III)s
Essentials of Language and Communication – Level I Computing Skills Extension Activities

Infrastructure

The department has very good infrastructure on par with the industry standards. Fully equipped studios in Photography, Drawing, Multimedia and Television production are available with latest technology. The software programmes used for educational purpose are legally licensed.

Memorandum of Understanding

The department signed a MoU on 27.01.2017 with Stone Bench Creation, a popular and successful film production company in terms of knowledge sharing and industrial support to bridge the gap between the academy and the industry. They are offering workshops, film production guidance and internships to the students.

Memorandum of Understanding MoU with STONEBENCH Creations

University of Madras Rank Holders

Alumni

Frequently Asked Questions

It is a study of communication which is through visual aids. Your are studying how to communicate with the help of Video Camera, Still Camera, Animation, Graphic Design and Painting.

                                            Three Years.
 

The application process is open to those who completed ‘Plus Two’ (10 th and +2) from recongised boards recommended by the university. The applicants may be from any group like First Group or Second Group or Third Group, etc. chosen in their +2 examination. But applicants must have interest in Media and Fine Arts.

Sure. Every body will be suitable for this course. You must show your interest in Media and Fine Arts. It is basically a skilled based creative programme.

Drawing and Painting, Graphic Designing, Printing and Publication, Advertising, Computer Graphics, Ad-Photography, Tv Production, 3D Animation as core subjects with Languages.

Drawing and Painting, Graphic Designing, Printing and Publication, Advertising, Computer Graphics, Ad-Photography, Tv Production, 3D Animation as core subjects with Languages.

Very much. This degree programme is skill based practical one. So you need not work under anyone. You can start your own company as an professional.

Department of Visual Communication has wonderful Studio and Lab facilities.
. There is an huge Studio Floor for Indoor Video Shooting with high ceiling lighting set-up.
. There is a specious Edit-suit for AVID Editing and FCP Editing with required number of computer systems.
. There is a specious Multimedia Lab with good number of Multimedia Computer Systems with all Multimedia Software and attached with a facility of LCD Projector and Screen for teaching.

Photo Journalist, Graphic Designer, Art/Creative Director, Print Production Artist, Web Designer, Desktop Publisher, Film and Television Programme Director, Illustrator, Communications Manager, Visual Artist, Ad Film Maker, Script Writer.

No need. The School of Media Studies department has a very good infrastructure with highly equipped Studios and Labs with high end Video Cameras and Still Cameras. Students are permitted to handle the equipment. Like wise the Multimedia Lab consists of high configuration computer systems with updated 3DAnimation software and all other software related to the subject. The Edit suit equipped with AVID and FCP software with high speed Graphic card.

Yes, you will be permitted to attend the Internship Training Programme in reputed Media Organisations in Final year.

Yes, 6 th Semester of the degree programme you are asked to submit a Project in your specialized core subjects. Like Short-Film, Documentary Film, Commercial Ad-Film and Public Service Ad(PSA).

Yes, Our college has signed up with many reputed media organizations. In final year you will face the Campus Recruitment arranged by Placement Cell.

                                                Yes. The following scholarships are available in our college, you can avail it if it is suitable to you.<br/>

                                                Merit Scholarship, SC/ST Scholarship, Minority Scholarship, ICCR Scholarship.<br/>

                                                Under which university will I get the DEGREE?<br/>

                                                CBCS system under Madras University.

After completing B.Sc.Visual Communication, further you can study M.Sc.Visual Communication, M.A.Journalism and Mass Communication, M.Sc.Electronic Media, M.Sc.Animation and M.A. Advertising.